How to Contribute to Data Ethics
Publishers, advertisers, and consumers all have a key role to play when it comes to ensuring good data ethics. We tell you how and why....
Welcome to 1plusX's Blog 🚀
At 1plusX, there’s always something new to geek out about or celebrate. Grab a coffee and explore our articles to discover what we're up to and to get insights into the latest marketing trends.
Convergent Futures: 2022 Adweek Global Theme
2022 will involve building new systems and refining the products and tools that drive consumer engagement – read on...
6 Challenges to Make Data a Lever for Video Advertising
There are new challenges but also plenty of new opportunities when it comes to video advertising. We've got 6 ways to...
The Future of Journalism: How Ethics Can Drive Engagement
Transparency and trust will play a crucial role in the future of journalism. Here are 3 practical ethical principles...
Marketing Predictions for Publishers and Advertisers in 2022
From real-time engagement to artificial intelligence, here are 7 marketing predictions to help publishers and...
How Advertisers Can Enhance their Holiday Marketing Strategies
The holiday season has begun. From Single’s Day to Christmas Day and everything in between, advertisers are getting...
