Regie Media Belge Tunes-in to 1plusX’s Data Management Platform
Regie Media...
Regie Media Belge Chooses 1plusX’s Data Management Platform to Boost the Value of its Data
To achieve audience insights in a cookieless world, Regie Media Belge (RMB) has opted for Swiss company 1plusX’s...
Why Prioritizing Personalization Can Build Trust Between Consumers and Brands
Brands must be ready to deliver a more personalized experience — and publishers must be empowered to help them...
Is the Facebook User Dip a Blip or the Acceleration of an Ongoing Trend?
For the first time, Facebook saw a dip in daily active users. What does this mean for the platform’s relevance and...
Meta’s Crash – and What it Means for the Media Sector
Meta revealed that Facebook’s daily active users fell to 1.929bn in the 3 months to the end of December, compared to...
Google Ditches FLoC for ‘Topics’: a More Advertiser Friendly Privacy Solution?
Google’s Topics is a simplified version of FLoCs. Advertisers could be turning to more insightful first-party data...